Improving The Online Shopping Experience, Part 1: Getting Customers To Your Products
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  • Post published:Sep 19, 2011
  • Reading time:2 mins read

Lyndon Cerejo
 and the folks at Smashing Magazine are providing a multi-part topic about improving the online shopping experience which I just had to share!

The first three parts have been published and I can’t wait for the rest.

Here is part one.


Amazon turned sweet sixteen this year, and, by extension, so did online shopping as we know it. As online shopping has grown over the past 16 years, so have user needs and expectations related to the online shopping experience. Setting up shop online is easy, but creating an experience that satisfies target users is a different story altogether.

Read full article here.

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