With new tariff policies on the horizon, many in the branded merchandise and apparel industry are bracing for price increases. But S&S Activewear is taking a proactive—and supportive—approach. In a recent message to customers, S&S CEO Frank Myers laid out how the company is handling the evolving situation while standing by its clients.
“As conversations around new tariff policies continue to unfold,” Myers said, “we want to provide a clear and honest update on how we’re approaching this evolving situation—and more importantly, what it means for you.”
Let’s break down the big takeaways and what it means if you rely on S&S Activewear as your wholesale apparel supplier.
S&S Activewear Announces Price Stability For Two Weeks
While many distributors may pass on rising costs right away, S&S Activewear is giving customers a buffer.
“We’ve made the proactive decision to hold pricing for the next two weeks—not because we’re waiting to see what happens, but because we believe our customers deserve time, clarity, and support to navigate this together,” Myers explained.
That’s a big deal for decorators and retailers trying to plan inventory, pricing, and customer quotes without chasing a moving target.
A Global Supply Chain Pivoting In Real Time
S&S Activewear isn’t just watching from the sidelines—they’re already working with their global manufacturing network to stay ahead of the curve. With over 100 brands in its portfolio, the distributor offers flexibility and options even in turbulent times.
“Our product portfolio…gives you access to a wide range of cost options—so you can make the best decisions for your business without sacrificing quality or style,” Myers noted.
This diversity in sourcing and brand variety could be a lifesaver for decorators looking to offer alternatives without blowing up their margins.
S&S Activewear Increases Credits To Help Preserve Liquidity
One of the more under-the-radar moves from S&S might end up being the most impactful: increased access to credit.
“As prices move, so can financial pressure—but we’re committed to standing with you,” said Myers. “That’s why we’ve recently increased credit limits for many of our customers and will continue to raise them in lockstep with any pricing adjustments.”
S&S is encouraging customers who typically pay by credit card to consider opening a direct account. The benefit? Preserving liquidity and easing cash flow when things get tight.
“In inflationary times, liquidity matters, and we’re here to help you preserve it,” Myers emphasized.
A Commitment To Transparency
This isn’t just a one-time update. S&S Activewear has committed to providing follow-ups as the tariff situation develops—giving customers the transparency and real-time info they need to adjust accordingly.
“We’ll follow up again within the next two weeks with more detail as things evolve,” Myers said.
In an industry where pricing changes can blindside small businesses, this level of communication is rare—and appreciated.
What This Means For DecoNetwork Users
If you’re running your print shop on DecoNetwork, you’re already in a stronger position to handle pricing changes, supplier updates, and shifting market conditions—because S&S Activewear is integrated directly into your system. No manual uploads. No lag. No pricing errors. You stay accurate and in sync—whether you’re quoting a client or fulfilling online orders.
In a time when tariffs are making things unpredictable, DecoNetwork gives you a serious edge. You don’t just get supplier support—you get automation that turns it into action.
If you’re not using DecoNetwork yet, this is your sign. Stop managing supplier updates manually. Request a free demo and see how DecoNetwork and S&S Activewear work together to help your business stay agile, accurate, and ready for whatever comes next.
S&S Activewear's Commitment
With tariffs looming, the apparel industry is feeling the pressure—but S&S Activewear is pushing back with price holds, strategic sourcing, and stronger customer support. Whether you’re a seasoned decorator or just starting out, it’s good to know you’ve got a wholesale partner that’s not just riding out the storm—but helping you steer through it.
“We’re proud to be your partner—and we’ll continue doing what it takes to help you succeed, no matter what comes next,” said Myers.
Here's The Full S&S Activewear Statement
As conversations around new tariff policies continue to unfold, we want to provide a clear and honest update on how we’re approaching this evolving situation—and more importantly, what it means for you.
At S&S, we’re already absorbing certain market cost increases related to these tariff changes. But more than just monitoring the impact, we’ve made the proactive decision to hold pricing for the next two weeks—not because we’re waiting to see what happens, but because we believe our customers deserve time, clarity, and support to navigate this together.
We’re fortunate to have a global network of manufacturing partners, many of whom are actively working to shift production and assess the broader implications of the new landscape. Our product portfolio, now spanning over 100 brands, gives you access to a wide range of cost options—so you can make the best decisions for your business without sacrificing quality or style.
We also want to highlight something that’s not getting enough attention: access to credit. As prices move, so can financial pressure—but we’re committed to standing with you. That’s why we’ve recently increased credit limits for many of our customers and will continue to raise them in lockstep with any pricing adjustments. If you currently shop with us using a credit card, we encourage you to consider opening an account with us. In inflationary times, liquidity matters, and we’re here to help you preserve it.
This is not a one-time update. As part of our commitment to transparency, we’ll follow up again within the next two weeks with more detail as things evolve. Thank you, as always, for your partnership and trust. We’re proud to be your partner—and we’ll continue doing what it takes to help you succeed, no matter what comes next.
Warm regards,
Frank Myers
Chief Executive Officer
S&S Activewear
