New data reveals a significant shift in the printing industry, with DTF (Direct-to-Film) printing quickly gaining popularity over DTG (Direct-to-Garment). In the DTF vs DTG debate, businesses are moving toward DTF for its versatility, durability, and cost-effectiveness, allowing printing on a wider range of materials. This trend is reshaping the garment decoration industry, driven by advancements in technology and changing market demands.
What’s Driving The Shift From DTG To DTF?
Traditionally, DTG has been the go-to method for printing on apparel, especially for businesses focused on high-quality, detailed designs. It works by printing directly onto the fabric, providing great results on cotton-based materials. However, the latest data shows that DTF printing is becoming more popular, thanks to its flexibility and ability to print on a broader range of fabrics, from polyester to nylon.
Why the sudden change? According to IDC’s analysis, businesses are making the switch for several key reasons:
- Material Flexibility: Unlike DTG, which works best on cotton, DTF is compatible with various fabrics, including polyester, leather, and blends. This versatility is making it an attractive option for businesses looking to expand their product offerings.
- Durability: DTF prints tend to hold up better over time, maintaining their vibrancy after multiple washes, which means customers get more value and businesses see fewer returns.
- Lower Costs: For many print shops, the lower setup and operational costs of DTF are a game-changer, especially for small and mid-sized businesses entering the market.
DTF vs DTG: How The Numbers Stack Up
Data from industry sources like IDC shows that while DTG remains a popular choice for certain applications, DTF is rapidly closing the gap. In markets where cost-effectiveness and material versatility are priorities, DTF is gaining traction, allowing businesses to diversify and offer more options to their customers.
One key insight from the IDC analysis is the rapid adoption of DTF by new entrants in the printing space. Emerging businesses in regions such as Southeast Asia and South America are opting for DTF due to its lower entry costs and higher profit margins. As a result, established print shops in North America and Europe are also exploring DTF as a way to stay competitive in a shifting landscape.
What The Data Means For Your Print Shop
The shift from DTG to DTF is more than just a passing trend—it’s a clear sign that the industry is evolving to meet new demands. Here’s how you can leverage this data to make informed decisions for your business:
- Expand Product Offerings: DTF’s versatility allows you to print on a wide variety of materials, which means you can offer more products, from t-shirts to hats and bags, without needing different printing setups for each material.
- Reduce Costs: Lower entry and operational costs for DTF printing can help your business improve profit margins, especially if you’re catering to smaller orders or niche markets.
- Increase Customer Satisfaction: DTF prints tend to last longer and maintain their quality after repeated washing, leading to happier customers and stronger brand loyalty.

The Future Of DTF vs DTG
As DTF continues to grow in popularity, it’s essential for businesses to keep an eye on the latest trends and technologies. DTG remains a great option for certain applications, especially when it comes to detailed, intricate designs on cotton fabrics. However, the flexibility and cost-effectiveness of DTF are hard to ignore, especially as customer demands for personalization and material variety continue to increase.
Industry data suggests that this shift toward DTF will only accelerate, with many print shops already making the switch to stay ahead of the curve. In the race between DTF vs DTG, it’s clear that both have their strengths, but DTF is rapidly positioning itself as the go-to method for the future of garment printing.
How DecoNetwork Fits Into Your Garment Printing Business
As the printing industry shifts toward new technologies like DTF, it’s essential to have the right tools to streamline production and manage orders efficiently. DecoNetwork, a leading business management platform for the garment decoration industry, supports both DTF and DTG printing, allowing print shops to seamlessly manage both methods in one platform.
With DecoNetwork, you can easily integrate supplier catalogs, automate quotes, organize production workflows, and manage customer orders—all from a single dashboard. Whether you’re adopting DTF to expand your product offerings or still using DTG for certain projects, DecoNetwork provides the flexibility and functionality to grow your business.
Is DTF The New Standard?
The data on DTF vs DTG clearly shows that DTF is gaining momentum as the preferred printing method. With its versatility across various materials, longer-lasting prints, and cost savings, DTF is becoming a smart choice for print shops looking to stay competitive. While DTG still has its place for certain fabric types and designs, DTF is emerging as the new standard in garment decoration, offering businesses more flexibility and efficiency to meet evolving market demands.
Source: IDC