In an industry as dynamic and fast-paced as decorated apparel, staying ahead of trends and challenges is the name of the game. But how do we keep our fingers on the pulse? Enter the Fall 2024 State of the Decorated Apparel (SODA) survey—a game-changing initiative brought to you by PRINTING United Alliance and Apparelist.
This survey is more than just a collection of numbers; it’s a roadmap for the future of the decorated apparel industry. Here’s why you should take part today.
Why The State Of The Decorated Apparel Survey Matters
Data can be intimidating, but it’s also one of the most powerful tools at your disposal. Surveys like SODA provide the decorated apparel community with critical insights into performance, challenges, and emerging opportunities. According to Andy Paparozzi, chief economist at PRINTING United Alliance, “The surveys don’t just collect numbers, they put the numbers in context. Through open-ended questions, participants explain the ‘why’ behind their results and expectations.”
By participating in this survey, you contribute to identifying:
- Performance Benchmarks: How does your business compare to others in the industry?
- Emerging Trends: From economic to technology shifts, pinpoint trends shaping the industry.
- Must-Do Strategies: Gain actionable guidance to build a sustainable competitive advantage.
What’s In It For You?
Taking the SODA survey doesn’t just benefit the industry—it benefits you. Every participant receives a complimentary report packed with valuable data and analysis. Think of it as your go-to playbook for navigating the decorated apparel industry with confidence.
Plus, the survey results help uncover opportunities to turn potential threats into advantages. As Paparozzi notes, “The sooner we identify a trend, the sooner we can explore how apparel decorators can make it an opportunity rather than a threat.”
How Your Input Shapes The Industry
The power of the SODA survey lies in its breadth. The more decorators participate, the more reliable and impactful the data becomes. This is your chance to make your voice heard and help steer the industry toward a brighter future.
The survey doesn’t just scrape the surface; it dives deep into the “why” behind the numbers. This means your insights could shape actionable strategies that support decorators like you—whether you specialize in screen printing, embroidery, sublimation, or DTF printing.
Join The State Of The Decorated Apparel Survey Today
The State of the Decorated Apparel (SODA) survey is your opportunity to shape the future of our industry while gaining valuable insights to fuel your business growth. By participating, you’ll not only access key benchmarks and emerging trends but also contribute to a stronger, more informed decorated apparel community. Don’t miss this chance to make your voice count and transform the challenges of today into the opportunities of tomorrow. Participate now and be part of the movement driving our industry forward!
Take the survey: The State Of The Decorated Apparel Survey
