Running a few online stores for schools, teams, businesses, and organizations can be relatively straightforward. Get to 20, 50, or 100 stores, though, and the way your print shop manages them starts to matter just as much as how many you can sell. That is the challenge behind Shirt Lab Las Vegas.
Shirt Lab Las Vegas, a working event for decorated apparel shops already running online stores and looking to make them more profitable, manageable, and scalable. The main event takes place September 22, 2026, in Las Vegas, with a networking reception and shop tour planned for September 21. In-person and live-stream tickets are available.
The question isn’t simply whether your shop can launch 100 online stores. It’s whether your sales, pricing, production, and fulfillment processes can handle them without creating 100 new problems.
Why Shirt Lab Las Vegas Is Tackling The 100+ Store Problem
Online stores can create valuable repeat business for print shops. Schools, teams, companies, and organizations can order through dedicated stores instead of starting from scratch each time.
The challenge is managing more of them.
A few stores may be easy to handle manually. But as that number grows, so do the products, artwork, orders, customer requests, production steps, and fulfillment work.
That is why Shirt Lab Las Vegas focuses on shops that already run online stores and want to scale them more effectively.
The event looks at the practical questions that come with growth: Which stores are profitable? How can orders move through production with less manual work? How can stores be launched more consistently? Where can automation help?
The goal is not simply to create more stores. It is to build an online store program that can keep working as the business grows.
What Print Shops Will Learn At Shirt Lab Las Vegas
Shirt Lab Las Vegas focuses on the practical side of growing an online store program.
The sessions cover how to find better store opportunities, build stores that convert, move orders through production efficiently, and improve profitability.
Attendees will also learn how shops are using automation, AI, and better systems to manage more stores without adding unnecessary manual work.
The final session looks at real examples from other decorators, including what worked, what failed, and what they learned along the way.
The full-day event includes six focused sessions, Q&A, an event workbook, and recording access. In-person attendance is limited to 100 seats, with a live-stream option also available.
Because Shirt Lab Las Vegas takes place immediately before PRINTING United Expo 2026, it is also a practical addition for decorators already planning to be in Las Vegas that week.
Build An Online Store Program That Can Grow With You
Not every print shop needs 100 online stores.
But if online stores are becoming a larger part of your business, the systems that work for five stores should have a path toward working for 20, 50, or 100.
That is the bigger opportunity behind Shirt Lab Las Vegas. The event is designed to help experienced store operators think beyond launching another storefront and start building a more repeatable business around acquiring, operating, fulfilling, measuring, and scaling online stores.
If your shop already runs online stores and you want to make them easier to manage and more profitable as you grow, Shirt Lab Las Vegas takes place September 21–22, 2026, with both in-person and virtual attendance available.
DecoNetwork is a proud sponsor of Shirt Lab Las Vegas.


